KEITH CARSTEN BORGLUM Curiculum Vitae
Certified Healthcare Business Consultant (CHBC)


ADDRESS: c/o Professional Management and Marketing
3468 Piner Road, Santa Rosa, near San Francisco California 95401-3954
PHONE: (707) 546-4433 24 hours, (800)-79-CONSULT,
fax (707) 546-4437
E-Mail KBorglum@PracticeMgmt.com
Internet: http://www.PracticeMgmt.com
and http://www.MedicalPracticeAppraisal.com

(a downloadable pdf version is available by clicking here )


CURRENT ACTIVITIES:
Management & marketing consultant to physicians (primarily serving practices of 1-10 physicians) and healthcare businesses
Licensed Appraiser and Broker specializing in healthcare practices, Licenses #00767129 and BK#3206346
CME Faculty on medical practice business issues for national and state medical associations.
Author and expert-resource for state & national medical periodicals, books, & videos; Editorial Consultant to Medical Economics Magazine.


EXPERIENCE:
I have broad experience in strategic planning, management, operations, marketing, valuation & brokerage of many medical specialties and ancillary healthcare businesses nationwide. Since 1983 I have assisted in the growth and success of over 500 health care practices and companies in the United States, including the formation of over 40 medical groups and IPAs of up to 1,200 members. In addition, I have provided management and training to healthcare business consulting groups and MSOs.

HONORS AND MEMBERSHIPS:
Sole Recipient, the 2004 Godfrey Gourley President's Award, the highest peer-honor of the National Association of Healthcare Consultants
Director & Member, National Association of Health Care Consultants; Marketing Committee Chairman; Planning Committee, Faculty (disbanded 2006)
Certified Member (CHBC), National Society of Certified Healthcare Business Consultants: Faculty, Marketing & Membership Committees Co-Chairman;current
Member, American Medical Association’s ConsultantLink™ consultant panel 1993-2005 (disbanded)
Member, American Academy of Family Physicians Network of Consultants FP-Assist™ (Founding Member) 1993-current
Member, American College of Physicians Managed Care Professional Advisory Network™ (disbanded 1998)
Member, American College of Physicians/ASIM Professional Advisory Network Online Experts Panel (disbanded 1998)
Member, American Academy of Ophthalmology Executives' Consultant Directory 2002-current
Trustee, California Academy of Family Physicians Foundation; Nominating Committee, two terms 1998-2004
Member, California Academy of Family Physicians Corporate Advisory Council; Tech Committee 1990s
Member, Society of Medical-Dental Management Consultants; National Special Projects Committee 1990-94
Founding Member, California Academy of Family Physicians Consultant Panel; early 1990s-current
Founding Member, Academy of Dental Management Consultants 1983-1990
Faculty, American Academy of Dermatology: Practice Management Symposium for Residents 1998-current
Faculty, American Academy of Family Physicians Scientific Assembly, various business & valuation topics 2000-current
Faculty, American Academy of Allergy, Asthma and Immunology: Practice Management Workshops, various business & valuation topics 2004-current
Faculty, California Academy of Family Physicians, Residents and Students Conference, 2003-current
Affiliate Member, Medical Group Management Association, CalMGMA, NorCalMGMA 1984-current
Member, Professional Association of Health Care Office Managers 1992-2003
Member, The Physician Relations Group; Nominating Committee 1994
Member, Institute of Business Appraisers 1994-current
Member, California Association of Business Brokers - current
Member, National IPA Coalition 1997-2001
Member, The IPA Association of America 1994-2001
Member, Board of Directors, California Chapter of The IPA Association of America 1999-2000
Member, National Board of Editorial Advisors of Physician's Marketing and Management, Practice Personnel Bulletin, Eye Care Management Update , and The Health Care Practitioner; 1980s and 1990s
Editorial Consultant to Medical Economics Magazine 2003-present, contributor 1990s - present
Designated Industry Expert in medical, dental & chiropractic practice valuation, Business Brokerage Press 2004-current
Registered Journalist, PR Newswire, 2000-current
Recognized as a "Top National Health Care Marketing Expert" by Physicians Marketing Magazine, 1988
Voted "Most Knowledgeable Consultant" by Alliance for Dental Management, 1985
Board of Directors, & Highest Achiever Award, Alliance for Dental Management, 1984-5
Member, Mensa 1982-1989


BOOKS—Published Author and Contributor
Author – Medical Practice Valuation; Appraisal Guidelines & Workbook published and distributed by PSR Inc., 2006
Co-Author - The Medical Practice Forms Book, published in 1995 by McGraw-Hill, setting the national standard for medical business forms; 2nd & 3rd Editions (expanded) published by PMIC in 2001 and 2003
Co-Author - The Medical Practice Preemployment Tests Book published in 1996 by originally McGraw-Hill and now by PMIC, setting national standards
Contributor - Medical Office Handbook Second Edition, published in 1996 by Miriam Webster
Contributor - Closing Your Practice published in 1997 by the American Medical Association
Contributor - Strategic Use of Health Care Data in 1997 by HCIA
Contributor - Mastering The Reimbursement Process in 1998 by the American Medical Association
Contributor - Primary Care Strategy - Toward a Sustainable Partnership with Primary Care , and Stopping The Bleed - Reversing Losses on Owned Practices, in 1999 by the HealthCare Advisory Board
Contributor – Reengineering the Medical Practice 1996 by St. Anthony's
Contributor & Medical Industry Expert – The 2004-current Business Reference Guide to Pricing a Business, Business Brokerage Press


PERIODICALS AND JOURNALS—Published Author and Contributor
American Medical Association's American Medical News ,"Practice Tune Up", "Making Your Move", "Straighten Up", "Treating Your Practice - The Business Side of Medicine", "Steer Your Cash to Keep it Flowing", "You're Ready for the Exam but Where's the Patient?", "Practice Size Trend: small to big, then small once again", "Deciding Who Decides", "Expenses: What It Costs", “True-Value in Buying and Selling a Practice”
American Academy of Family Physician's Family Practice Management "Practical Tips to Boost Your Efficiency and Cut Practice Costs in Managed Care", "Increasing Productivity with Labor", "What Distinguishes an Office Manager from an Administrator?", "Three Steps to an Effective Practice Budget", Ask FPM – Appropriate Staffing", "Creating an Employee Manual", "Selling a Practice", "Starting a Practice in a Health Professional Shortage Area", "Negotiating Salary as a Percentage of Collections"
American Academy of Dermatology’s Dermatology World , "Valuing a Dermatology Practice: 2 Part Series"
American College of Physicians/ASIM Observer, "Expert Offers Simple Marketing Strategies", "Getting Your Fair Share?-Tips on Ways To Divide a Group's Income", "With Retirement, It's Never Too Early To Start Planning", "Ten Tips to Make Marketing Work for your Practice", "Physician Employment Trends 2004"
American Academy of Ophthalmology's AAOE Executive Update, "10 Marketing Tips for Your Practice", "Practical Cost Control Tips", "Update on Ophthalmology Overhead"
California Academy of Family Physician's California Family Physician and Practice Management News, "Ethical Negotiating Techniques for a Better Practice", "10 Essentials for Today’s Family Physician”, "New FP Toolkit", "Key Concepts in Practice Improvement", "Managing and Reducing Overhead", "Insurance Contracting Update", "California Labor Law Compliance"
California Medical Association's California Physician, "21 Marketing Strategies for Physicians", "Routine Chart Auditing", "What Does Your Receptionist Tell Patients About Your Practice?"
Briefings on Practice Management, "Capitation 101-A Primer on an Up and Coming Reimbursement System", "Medical Practices Become Innovators", "Choose the Right Marketing Approach", "Center Your Practice on Your Customers"
California MDs Business Advisor, "On Managing Managed Care", "What is Your Practice Worth?", "30 Ways to Fill and Control Your Appointment Book", Four Steps Out of the Medical Recession of 1993"
Contemporary OB/GYN "Starting Up or Starting Over? Here's How to Avoid Mistakes"
Dental Business Today, "What Lies Ahead for the Dental Profession in 1994"
Dermatology World, "Physicians are the Key to Valuing a Dermatology Practice", "Valuing a Dermatology Practice for Purchase", "Planning Ahead for Office Disasters can Save Your Practice"
Doctor's Financial Report, "How to Network for More Referrals"
Executive Report on Physician Organizations, "Keep Your Finger on the Pulse of Your Organization"
Eyecare Management, "Optometrists Best Source of Ophthalmology Referrals", " Keys to Doctor Cooperation"
Family Practice News, "Managing Practice Costs Key to Staying Competitive"
Health News, "8 Things To Do Now To Get Ready For Managed Care"
Internal Medicine News, "Managing Your Practice to Save On Overhead"
Journal For the Am Assoc of Office Nuses "A Handy Form to Evaluate Staffers"
Life in Medicine, "Questions to Ask a New Partner Prospect."
Managed Care, "Beat The Clock: How to Control Your Practice Pace", "Charting Your Strategic Course", "Written Tests Can Help You Hire The Best Employees"
Managed Care Forum (CAFP), Options in FP Group Formation
Marin Medical Society Bulletin, "Getting the Most Mileage From Business Cards"
Medical Economics Magazine, "Making Handouts Work for You", "The Worst Mistakes Doctors Make With Their Retirement Plans", "Family Practice: How Long Can the Good Times Roll?", "Kiss Paperwork Hassles Goodbye", "Turn Unhappy Patients Into Loyal Ones", "WWW: Can Three Little Letters Spell Prosperity For Your Practice ?", "Quick–Cut $20,000 in Practice Costs",, "Click on the New Technology" "Why That Computer Bargain May be Anything But", "Doctors and the Web: Save Thousands" , Are You Fighting Over New Patients?", "Who Will Buy Your Building, Doctor?", "Where the Jobs Are", " How To Find and Keep Topnotch Clinical Staff", " Medical Record Evaluation Form", "Outsource Billing? Here's How", "Keeping Tabs on Practice Finances", "Medical Record Evaluation Form", "Monitoring Business Performance", "Making Sure New Equipment Pays Off","
Getting Patients To Grade Your Office", "How Hard You Work", "Evaluating New Physicians", "Keeping Tabs on Insurance Plans, "Expense Survey: What to Spend, What To Cut", "Loans, Leases and Credentialing", "No Coding, No Insurers, No Kidding", "Want a Better Deal? – Ask!", "What's Eating Your Profits?', "Getting Patients To Pay", "Before You Interview Job Seekers…", "How To Give and Receive Employee Feedback", "You Too can be a Dotcom Doc", "Keep Your Billing On Target", "Starting A Practice" series, "Earnings: Primary Care Tries to Hang On", "Smooth The Way For New Patients", "How to Market Your Practice", "10 More Ways to Work Smarter", "If a Patient Wants to Tape The Visit", "Calculate Your Lifestyle Quotient" and contributing consultant to Practice Management column
Medical Economics Audio Digest: How Doctors Can (and Do!) use Web Sites, How To Write a Classified Ad for Recruitment
Medical Practices and Managed Care, (AMA) "Is your Practice Administrator still up to par?"
MGMA Management Update, "Finding Productivity Leaks In A Group"
Neuropractice, "Determining the Feasibility of Capitation Rates"
Northern California Medicine, "Anatomy of a Physician-Consultant Relationship", "How to Attract More HMO Patients", "Software Solutions: Things Your System Will Not Do", "Attracting the Right Payor Mix", "The Coming Marketing Wars For Patients", "Specialist Marketing In Managed Care", Marketing Elective Care", "Capitation vs. Discounted Fee-For-Service"," Map A Marketing Strategy".
OBG Management, "How to Get Paid On The Spot"
OB Gyn News, "Managing Practice Costs Improves Bottom Line"
Capitation Management Report, "Forms Can Help You Evaluate Feasibility of Capitation Rates"
Ohio Ophthalmological Society Magazine "10 Marketing Tips for Your Practice"
Ophthalmology Management, "Survey Your Office From Your Patient's Point of View"
The Patient Centered Endocrinology Practice "Improving Patient Registration"
Patient Pleasers, "Look Before You Leap into Free Services for Indigents"
Pediatric Management, "How to Land More Physician Referrals"
Pediatric News, "Managing Your Practice to Lower Overhead"
Physicians' Financial News, "Efficient Patient Scheduling Can Cut Waiting Time, Improve Bottom Line", "Pros and Cons of Computerized Scheduling Systems", "Before Blaming Managed Care for Losing Patients, Check You Own Practices", "Marketing Strategies for Selling Your Practice"
Physician's Management, "Do Your Patients Know What You Do?"
Physician's Marketing and Management, "Discussing Costs in Advance," "Is It Time to Raise Your Prices?," "New Ways to Put Your Business Card to Work", "Winning Physician Trust"—(special issue), "How Much Should You Spend On Marketing Your Practice?", "Patients Who Request Brand Name Drugs", "Positive Attitude Encourages Compliance From No-Shows", "Use X-Rays as a Marketing Tool", "A Sign on the Reception Desk Lets Patients Know…", "Choose a Management Consultant for Routine Practice Examinations", "Keeping Records on Microfilm May Solve Storage Space Problems", "Is it a Mistake to Promote from Within?", "When Partnerships Fail—Determine Division Terms at the Beginning of Partnerships to Avoid ‘Messy’ Terminations", "How to Make Your Time with Patients Count", "Ten Telephone Time Savers", "You Don’t Have to Treat Rude Patients", "Physicians Can Be The Root of Overtime Ills", "How Much Should You Budget for Marketing Your Practice?", "Making The Decision to Reject a Contract", "Trend Surfing for Profitable Cash-Based Services", "Outcomes Data Becoming #1 Marketing Tool in Managed Care", "Employees prove Fertile Ground for Marketing", "Crystal Ball: Physicians Spend More on Marketing", "WebSites as Marketing Tools: Boom or Bust?", Design Web Sites With an Eye on Costs", Tips on Developing Your Own Web Site", "Persuade Physicians to Invest in Marketing", "Sample Collection Letter", "Pre-employment Testing Can Improve Staff Quality", "How to Choose a Practice Management Consultant". "Taking Action on Patient Satisfaction Survey Results", 5 Methods for Improving Survey Responses", "Hit Late Doctors Where it Hurts - In The Wallet", "Letting your fingers do the walking pays off in the Yellow Pages", "Academic Practices Could Benefit From Marketing", "Newsletters Can Sell Your Practice", "Waking Up From the Nightmare of Reference Checks", "Improve Communication with Staff", "Solve Scheduling Problems"
Physicians' Practice " Smart Ways to Save"
Physicians' Successful Practice: Focus on Managed Care "Group Formation Options", "Successful Marketing in the Yellow Pages", "Marketing Elective Care to Patients"
Practice Personnel Bulletin, "Don't Let Your Practice's Personnel Bulletin Back You into A Corner", "Private Practices Face Steep Competition for Qualified Employees", "Employee Compensation: Is it a Mystery That Can Be Solved?"
Primary Care Success, "Just Say No to PHOs"
Review of Ophthalmology "Cast Your Net", "Getting Started with a Marketing Plan"
San Francisco Medicine, "How the Baby Bust Affects Your Practice"
San Mateo County Medical Society Bulletin, "Ten Telephone Time Savers"
Solutions, "Health Literature Helps You Sell Yourself", "Marketing in the Waiting Room" and "Getting the Most From Business Cards"
Skin and Allergy News, "Managing Practice Costs to Boost Profitability"
Sonoma County Physician, "Do Your Patients Know What You Do?" and "Ten Telephone Time Savers"
Technology in Practice, "Changing Practice Management Software"
The Business Broker, "Must Consultants be Licensed?"
The Health Care Practitioner "Options in Medical Practice Group Formation"
Unique Opportunities Physician's Resource, "Spreading the Word - Marketing to Keep Your Practice Soaring"
Urgent Care Business Report, "Keep Patients' Confidence" Urology Times, "Keep Employee Feedback Consistent, Constructive"
Vital Signs, "What Does Your Receptionist Tell Patients About Your Practice?"


OTHER:
Co-founder and Director, Advocates for Primary Care, a 1200 physician PPMC 1994-1998
Founder, Director and interim President & CEO, MedicalSuppliesUSA.com 1998-2000
Consultant to MedPlexus Inc. a medical software company endorsed by AAFP, 2003-2004
Editor DMOZ-ODP; topics: Healthcare Marketing, and Business Appraisal; (editing content for Google, AOL-Search, Yahoo, etc)
Author for AchievMed.com, online physician education programs, endorsed by MGMA and other medical organizations 2000-2004
Graduate: "Google U"; AdWords & Search Engine Optimization training program 2002
Medical Economics Audio Digest expert interviewee
Faculty; American Educational Institute; CME for physicians
Contributing consultant to Eyeville in ophthalmology management1990s
Reviewer of new publications Medical Arts Press:1990-1994
Consultant to Krames Communications, the world's largest publisher of patient education information. 1980s


TEACHING/SEMINARS/FACULTY:
Development and delivery of management and marketing seminars for State, County and National Medical Societies, IPAs hospitals, and health care professionals:
"How to Find, Hire and Keep Quality Employees", "Finding, Hiring and Keeping Great Staff in San Francisco's Competitive Market", "How to Establish a Private Practice", "Managing an Established Private Practice", "Effective Personnel Management", "Fee Setting", "Communicating Quality",
"Financial Survival in the ‘90s for the Primary Care HIV Practice", "Increasing the ‘Ideal Patients’ You Care For", "Practice Vital Signs—What They Are and How to Monitor Them", "Strategic Keys to Profitable Practice Management in the ‘90s", "Ten Steps to Build Practice Profitability in the ‘90s", "Practical Techniques for Managing Managed Care and Discount Contracts for Profitability", "Efficiency in the Family Physician’s Office", "Managing Managed Care in Cardiology", "Managing Managed Care in Family Practice", "Strategies For Success in Managed Care", "Practical Alternatives to Single Specialty IPAs", "Trends In Group Formation and Purchasing of Practices", "Importance and Value of Capitation", "What Capitation Means to You and Your Office Staff", PCP Marketing for the Right New Patients, On a Budget, in a Managed Care Environment", "Specialist Strategic Planning Options and Marketing Techniques in a Managed Care Environment", "Managing Medical Office Costs in a Managed Care Environment", "Cost-Effective Management of the Managed Care Patient","Practical Application of Managed Care Principles in Family Practice", "Advanced Cost Controls and Marketing Strategies in Managed Primary Care", "How To Adapt Your Practice To Managed Care", "Improving Practice Efficiency With Electronic Networking", "Compensation and Budgeting for the Primary Care Practice", NYAFP-"Options for Family Physicians in the Consolidating Health Care Market", AAFP-"Managed Care and You-The Basics", AAFP-"Managing Medical Practice Costs in a Managed Care Environment", AAFP- "Options in Family Practice Group Formation", AzAFP-"Time Management & Office Efficiency", AAOFAS-"Specialist Networks and Centers of Excellence Strategies", IAFP/MAFP/WAFP-"Building Primary Care Rural Health Networks", "How To Cost Effectively Find, Hire and Keep Great Staff", "60 Marketing Techniques in 60 Minutes", "AAFP-Cost Controls in Managed Care", "CAFP-Practical Tools for Employment Evaluation for Residents", Westwood Squibb-American Academy of Dermatology "Principles of Practice Management", NAHC "Pre-employment Testing: A Valuable Service for Doctors", AAFP/CAFP Residents "Practice Opportunity Evaluation and Management Tools" and "Effective Negotiation", ACP/ASIM/ASTRA "Effectively Handling Complaints in Your Office", "Managing Your Managed Care Environment", "Effective Strategies for Marketing Your Practice", GLAXO/PFIZER/SRGMC "Increasing Profits Through Controlling Costs In Your Private Practice", AAFP2000-2004 How to Find, Hire and Keep Great Staff" and Managing Practice Costs to Improve Practice Viability", Sonoma State University Small Business & Entrepreneurship program "Starting an eCommerce Company", AAD 2001-2004 "Medical Practice Management for Residents", "Practice Options in Dermatology", CAFP 2001 Scientific Assembly "Negotiating a Contract" and "Picking a Practice". Instructor to consultants in management and marketing, Alliance for Dental Management, 1984-85, 2002 CAFP Scientific Assembly Financial Issues Facing New Family Physicians, AAFP 2002 Time Management for Physicians, NAHC Practice Marketing 2004, Medical Economics Roundtable 2004, AAAAI 2004 Overview of Practice Management, and "Time Management" and "Best Practices", CAFP California Conference for Family Medicine Residents "Debt Management Workshop" 2005, AAAAI 2005 "Valuation of Allergy Practices" and "Financial Health of Your Practice" and "Starting an Allergy Practice".


ORGANIZATIONS THAT HAVE SPONSORED SEMINARS OR REFERRED ME TO THEIR DOCTORS INCLUDE:
American Medical Association American Osteopathic Association
American Academy of Family Physicians
American College of Physicians/ASIM
American Academy of Ophthalmology
American Academy of Neurosurgeons
American Academy of Dermatology
American Academy of Allergy, Asthma and Immunology
The IPA Association of America
Bay Area Health Care Planning Association
California Academy of Family Physicians
Arizona Academy of Family Physicians
New York Academy of Family Physicians
Illinois Academy of Family Physicians
Wisconsin Academy of Family Physicians
Illinois Academy of Physician Assistants
Missouri Academy of Family Physicians
National Assoc. of Health Care Consultants
Medical Group Management Association
Astra Pharmaceuticals
Hoechst Marion Roussel
San Francisco Medical Society
SCMA Young Physicians
Marin Medical Society
Sonoma State University
Napa Medical Society
National Medical Enterprises
San Mateo Medical Society
Healthcare Executives of Northern California
Hospital Council of North and Central California
Northern California Healthcare Marketing Association
Northern California Medical Group Management Assoc.
Valley Medical Group Management Association
Women Health Care Executives
Society of Medical Dental Mgmt. Consultants


HOSPITALS THAT HAVE SPONSORED SEMINARS OR REFERRED ME TO THEIR DOCTORS INCLUDE:
Sutter Health Systems
Santa Rosa Memorial Hospital
Mercy Hoag Hospital
Catholic Healthcare West
Black Hills Hospital
Tenet Health
Providence Hospital
Mt. Zion Medical Center of UCSF
Doctors’ Hospital
Santa Rosa Community Hospital
Los Gatos Hospital
St. Mary's Hospital
Healdsburg General Hospital
John Muir Hospital
Palm Drive Hospital
Saint Rose Hospital
Saint Francis Memorial Hospital
Novato Community Hospital
Children’s Hospital
San Ramon Regional Hospital
California Pacific Hospital
Tahoe Forest Hospital
Seton Medical Center


ACADEMIC EDUCATION:
Bachelor of Arts Degree in Communications (Advertising and Media Production), Ithaca College, New York, 1973
Advanced university coursework resulting in a CA Real Estate Broker License 1982

Continuing Education: I currently maintain one of the largest most up-to-date libraries in California of books, periodicals, and audio/video-tapes on health care management and marketing.

Appraisal & Brokerage Related:
Advanced university coursework resulting in a CA Real Estate & Business Broker License 1982
Medical Practice Appraisals – Valuation; National Assoc of Health Care Consultants; Tom Helling IBA-MCBA; 1990
Valuing Medical Practices – Theory and Practice, Society of Medical Dental Business Consultants; 1992
Appraising Practices in the Real World; Institute of Business Appraisers; 1993
Mastering Appraisal Skills for Valuing the Closely-Held Business; Institute of Business Appraisers #8001; 2001
Business Appraisal for Divorce; Institute of Business Appraisers; 2001, 2005
Arbitration/Mediation; California Association of Business Brokers; 2003
Legal Aspects of Business Brokerage; California Association of Business Brokers; 2003
Developing Expert Witness Skills & Expert Witness Testimony Workshop, Institute of Business Appraisers #7001; 2003
Case Studies in Small & Mid-Size Business Appraisal, Institute of Business Appraisers #1013; 2003
Using Benchmarking Statistics, National Association of Healthcare Consultants, 2006
Performing a Practice Valuation; by author Reed Tinsley, National Society of Certified Healthcare Business Consultants , 2007
Mergers, Acquisitions & Dissolutions; by author Reed Tinsley, National Society of Certified Healthcare Business Consultants , 2007
The Value of Practice Statistics by Rick Willeford CPA, National Society of Certified Healthcare Business Consultants , 2007

Seminars and Educational Programs Attended :
McVey Medical Collections; Managing for Results; Specialist Marketing; Allergists and Public Relations; Marketing Communications for the Allergist; Successful Opticians; How to Market your Head and Neck Surgery Practice; Professional Optical Sales; The Physician Confronts the Marketer; Medical Practice Management; Publicity: How to Get It; Guerrilla Marketing; Getting Started in Private Practice; Conomikes Marketing Techniques for a Successful Practice; Successful Public Relations for Professionals; Business Administration for Dental Assistants; MS Dynamics of Supervision; Apron King Dentistry for Fun and Profit; Marketing Office Based Surgery; Effective Collection Procedures; Clinic Collections Seminar; Tact and Skill in Dealing with People; Opening Closed Minds; The Art of Creative Listening; Credit Cleaning; Handling Objections; ENT/Plastic Surgery Marketing; Marketing Orthodontics; Long Range Planning for the Dental Office; Dentistry in Your Local Community; The Winning Combination; The Practice Builder; Reaching for the Top - The Importance of Challenge; How to Run an Effective Business Meeting; Staff Recruiting, Management, and Development; How to Implement a Positive Accounts Receivable Policy in Your Clients Practice; Review of the Proposed Stark Bill and its Affect on Joint Venturing; Individual & Corporate Taxes Flexible; Benefit Plans for the Small Business; Updates on Pension and Profit Sharing Plans; How to Uncover Coding and Reimbursement Problems for Clients; Medical Group Formation; Challenges of Adding an Associate to a Solo Practice; Medical Office Accounting–Level I, Forming a Managed Care Network in a Regional Health System, Dr. Charming–Matching Quality Care with Bedside Manner, Preventing Health Care Waste: Using the Right Mix of Preventive Services, Standing at the Gate: Ethical Conflicts for Family Physicians in a New Era of Health Care, Negotiating and Evaluating a Managed Care Contract, Bridging the Gap: Office Management in Managed Care, Medi-Cal Managed Care: How to Be a Player, Managed Care and Family Practice: Transforming Theory Into Reality, Quality Improvement Means Business, Honing Your Negotiating Skills: Successful Strategies for Managed Care FPs, Strategic Business Decisions, Dealing with Problem Patients in a Managed Care Setting, Negotiating for Family Medicine Privileges in a Closed Panel HMO, Family Physicians as Executives: How to Become a Leader in a Managed Care System, AMA perspective on Health System Reform, Americans With Disabilities Act Update, Fraud and Abuse in Mergers and Integrated Health Networks, How the New Safe Harbors Affect Doctors, Management Skills for the Managed Care/Competition Era, Staying On Top-The next Generation of Integration, The Consultants Role in Integration, Anti-Trust Issues Concerning Group Formation, Physician Compensation Arrangements, Forming Rural Health Clinics, Negotiating Managed Care Contracts, Taxes and Employee Benefits Including Their Effect On MSOs PHOs and POs, MSOs/PHOs: Challenge For Information Technology, Integrated Health Care: Key Strategies & Implications, The Basics of Managed Care Models, California Managed Care Models, Building an Effective Primary Care Base; Future Economic Integration of Hospitals and Physicians; Legal Issues Facing Integrated Systems; Physician Leadership: The Constraint to Rapid Integration; Before You Manage Care You'd Better Manage Expectations; Advanced Negotiating Skills; Successful Strategies For Managed Care FPs; Team Building in Managed Care Systems; Legal Issues in Managed Care; Family Physicians: Succeeding in Managed Care; Physician Compensation in Managed Care Systems; Advanced Payment and Incentive Structures; Payor Perspective: Succeeding in Managed Care; Total Quality Management: Continuous Quality Management; Case Management and Patient Education in Managed Care Systems; TQM: Management Tool For Managed Care; Practice Parameters and Patient Outcomes; Behavioral Health Programs in Managed Care Systems; Truth-Ethics-And Managed Care; The Next Generation of Managed Care; CAFP Scientific Assembly 1995 Managed Care Update; MGMA’s Integration From The Small Group Practice Perspective; Building Self-Directed Work Teams; Consulting For Dental Practices, Income Division in a New Environment, IPA Development and Administration, Limited Liability Companies: Material Federal Tax Issues; Negotiating Managed Care, Purchasing of Physicians Practices; Corporate Practice of Medicine; Capitation-Global; Systems Preparation for Capitation; Outcomes Measurement and Management; Marketing On The Internet; Medical Groups Statewide - A Roundtable Discussion; Mega Systems' Impact on PCPs; Health Plans' Views of The Direction of Managed Care; Health Plans' Views of What To Expect in the 90s; Improving Practice Efficiency With Electronic Networking; ABCs of Managed Care; Advanced Compensation and Financial Incentives; Dealing With Problem Patients in Managed Care Settings; Medical Groups in the 90s; Partnership Strategies for HMOs and Primary Care Physicians; Primary Care in the Year 2000; The California Healthcare Market: Coaching and Teambuilding Skills For Managers and Supervisors, Strategies for Specialty Network Survival; Consolidating and Managing the Physician Practice Management Industry; Why Practice Management Companies are Primed To Succeed; Where We're Headed, The Physician Practice Management Companies Speak; The Physician Perspective on PPMs, Successfully Investing in PPMs, The Investor's Perspective; Understanding the History, Types and Structures of PPMs; Determining True Value: How Much is a Physician Practice Management Firm Worth?; Achieving and Managing Dramatic Growth of a PPM; Buyers Beware: Eliminating Traps, Pitfalls and Risks in Physician Practice Acquisition; The Race For Control: measuring Competition for Physicians and Market Position; Managing the Beast: Successful PPM Management Strategies; How Capitated Group Practice Changes Medical-Legal Risk; The Future of the Healthcare Marketplace; Build Your Own MSO; OSHA and CLIA Update; Managing Change; Personnel Issues and You; Quality Measures; MSO Models; MSO Reimbursement; Management Tools for MSOs, Easing the Pain of Medical Integration; NCMGMA-Single Specialty PPMC Issues and Opportunities, E&M Documentation Update, Brush up on RFPs, Helping Clients Manage the Future, The Challenge of Healthcare Compliance, Strategies for Developing and Implementing Compliance Plans, Card-Based Technology and Healthcare, Compliance Needs of Smaller Practices, Software Piracy, Insurance and Risk Management. PSOs–A Double Edged Sword, Capitation–The California Experience, A Mergers & Acquisitions Approach to Growth, Healthcare Consulting in Transition, PPMCs–Practical Evaluation, 1998 Labor Law Update, Meeting the Information Needs of IPAs, Connecting Physicians Using Internet Technologies, Why IPAs Fail; Avoiding the Mistakes, Future Models for Physicians, Managed Care; The Next Generation, PPMCs; The Past Present and Future, Open Access; Back to the Future?, Market Comparison; Who's Ahead of the Curve, The Future of the Managed Care Marketplace, Physician Organizations of the Future, Technological Innovations in Physician Group Management, Evolution of Health Care in America, how Public Policy Impacts and Influences Physician Organizations, Coping with Cyberspace: The Internet's Challenges, HIPPA Compliance, Institute of Business Appraisers' Mastering Appraisal Skills for the Closely Held Business I & II, Valuation of Healthcare Entities in a Changing Regulatory and Reimbursement Environment, Business Appraisal for Divorce, Managing Managed Care in Dermatology, Building Successful Patient Relationships, Coding and Reimbursement Tips in Dermatology, Developing a Cosmetic Dermatology Practice, Medical Employment Contracts, Office Automation and Billing Systems, AAFP Practice 2010, Conducting Practice Administrative Functions Online to Improve Your Bottom Line, The Role of Margin in Professional Well-being, Setting Up Profitable Ancillary Services, Your Client's Fee Schedules, How to Use NAHC Statistics, Electronic Medical Records Update, The Latest in Staff Compensation and Benefits, Practice Governance, OIG Perspective on Issues, Non-Physician Providers 101, New Practice Start-Up, Using the RBRVS Fee Calculator, Health Savings Accounts, A/I Patient Flow, Compensation and Benefit Distribution for Solo/Partner Practices, A/I Office of the Future, Benchmarking Using Association Statistics, Valuation of the Medical Practice, Mergers Acquisitions & Dissolutions, Practice Startup and Credentialling, Fee Schedule Analysis, Financial Benchmarking, Healthcare Compliance Update, 2007 Healthcare Law Update, Setting Office Standards for Service Excellence, Physician Extenders in Dermatology, Melding DermPath into Your Practice, Cosmeceuticals Marketing, Techno Gadgets to Keep Your Practice on the Cutting Edge, Using the Internet to Market Your Practice, EMR: Where Are We Now?
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